What the customer believes is the reality we live in, writes Ken Murray, in this first article in a series on marketing lessons and weapons for tough times. The first weapon to unleash is to think ...
In this series finale, Ken Murray shares the three overarching principles that represent the thought process behind his entire marketing ethos. Three months ago I began reflecting on the lessons and ...
Of all the subjects in high school, English was the one that I most got stuck into. As someone interested in all kinds of writing, English was the subject that seemed most likely to prepare me for a ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results