In February, casual wear label American Eagle Outfitters debuted a virtual try-on boutique inside the Snapchat app, allowing customers to “try on” a range of denim in various fits, washes and styles – ...

How is it that an app which self-destructs images sent between users is gaining momentum in fashion? It seems to contradict the entire industry’s reliance on lasting imagery to convey branding.

Snapchat wants users to express their “digital identity” with a first-of-its-kind drop of Adidas apparel for Bitmoji avatars. Until Saturday 10 December, Snapchatters can use 250 Snap Tokens to claim ...

Abu Dhabi, UAE – Snap Inc., in partnership with the Business of Fashion, unveiled the groundbreaking report, Building Brand Resonance With Gulf Consumers, at Shop Talk Luxe in Abu Dhabi. The report ...

Amazon Fashion will use Snapchat’s augmented reality Shopping Lenses to let user virtually try-on glasses from thousands of eyewear brands. Snapchatters will then be able to purchase glasses through ...

Snapchat's favourite filters have transcended the digital world to real life by becoming the latest makeup looks on the New York Fashion Week runway. Loading Twitter content The Desigual fashion show ...

Snapchat and Vogue have partnered to launch a customer fashion AR exhibition with brands including Balenciaga, Dior, Gucci and Stella McCartney in Cannes.

(MENAFN- Mid-East Info) Exploring the Intersection of Culture, Community, and Connectivity in the GCC's Evolving Luxury Landscape Abu Dhabi, UAE – January, 2026 – Snap Inc., in partnership with the ...