The exciting world of social media marketing can be a jungle for big and small businesses alike, with multiple viable platforms and mediums, but few clear strategies on how to use them to drive sales ...

The speed of Snapchat’s ascent in the social media world is matched only by that of its monetisation efforts. While the platform itself still has to prove its chops, the challenge is for brands to ...

Seafolly is currently seeking a new head of marketing, according to an ad posted on its LinkedIn page. The position will see the marketer report to CEO Anthony Halas and be responsible for campaign ...

When Grace Kao joined Snapchat to lead marketing, she was tasked with maintaining the brand’s “challenger spirit” while reassuring both its users and advertisers it is a place of “authenticity”. But ...

Snapchat Stories Statistics: Snapchat Stories aren’t just a nostalgic feature in 2025; they still drive high engagement and are crucial for a platform that is growing, making profits, and evolving ...

AAMI Insurance is making a play for the eyes of the elusive millennial audience, pushing into Snapchat through the use of the social platform’s collective ad model, 3V Advertising. The insurance ...

While Facebook still looks unassailable as the king of the social media world, Snapchat has emerged as the scrappy younger cousin with a mind of its own and features that younger users can’t get ...